Playground Studios Blog

Give, Give, Give, then Ask: Entertainment Before Sales

Posted by Ramandeep Sidhu on Aug 3, 2017 10:17:53 AM

It has become more important to entertain then persuade.  We are moving out of a sales generation and into a generation of giving.

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Topics: production, tips, marketing, video, video marketing

Bring Some Edginess Into Your Marketing

Posted by Ramandeep Sidhu on Jul 5, 2017 1:56:51 PM

Edginess is the new "HOT" in marketing, whether you get a little edgy or a lot.   

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Topics: guide, marketing, video, video marketing

Let's Examine a Viral Video: Dollar Shave Club

Posted by Ramandeep Sidhu on May 18, 2017 9:15:00 AM

I thought it would be fun to examine viral videos and see what they did that was so right/

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Topics: experience, video production, video, video marketing

How to think of your Next Video Concept

Posted by Ramandeep Sidhu on Apr 4, 2017 12:22:41 PM

Your getting ready to create your next video, where do you start?  There a a few key tips and trick to help you create a successful video in a changing market.

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Topics: video production, video marketing

Say Yes to Every Business Oppurtunity

Posted by Ik Jagait on Mar 30, 2017 10:05:00 AM

Like a lot of people in the video production business, we started out making short films. One day out of the blue, the head of a marketing company came across one of them and contacted us. He wanted to know if we did commercials.  At that point we had made a grand total of 2 short films and not much else. We didn't know the first thing about making a commercial. But after giving it some thought, we decided to say yes... and it turned out to be one of the best decisions we've ever made.

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Topics: video gear, video production, video marketing

Kickstarter Videos | A Step by Step Guide

Posted by Palvinder Jagait on Jan 25, 2017 10:05:20 AM

 

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Topics: tips, marketing, kickstarter video,, video, video marketing

How-To Market and Advertise Your Video

Posted by Ramandeep Sidhu on Jan 10, 2017 9:10:00 AM

So you got your video created or are considering a video, but don't know how to advertise and reach an audience.  It's honestly not to hard and has become a very cost effective method to grow your business.  There are 3 main ways of advertising your video and each has its advantages and disadvantages.

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Topics: advertising, video production, marketing, video, video marketing