Playground Studios Blog

Hmmm What Drone Should You Buy?

Posted by Ramandeep Sidhu on Aug 31, 2017 11:38:04 AM

Alright, so I've been doing my HW and "LIKE OMG" I am falling in love with Drones!  

A few weeks ago, at the Playground, we decided to start looking into buying our own drones. I started doing my research and ended up in AWE.  The technology behind drones is amazing: The capabilities, technology and quality of picture is mind blowing.

 

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Topics: video gear, video

The Big Picture and The Little Details

Posted by Ik Jagait on Aug 10, 2017 6:20:43 PM

If you want to make a masterpiece movie or TV show, you gotta get 2 things right: the big picture and the little details.

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Topics: tips, guide, video production, video

How to Criticize Without Looking Like an Asshole

Posted by Palvinder Jagait on Aug 7, 2017 3:05:44 PM

Your friend or colleague works hard to create something.

He/She wonders whether it is good or not.

They ask you what you think.

You tell them all of the things that you think are wrong with it.

He/She feels terrible, gets defensive and things become awkward.

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Topics: production, tips, guide, video

Give, Give, Give, then Ask: Entertainment Before Sales

Posted by Ramandeep Sidhu on Aug 3, 2017 10:17:53 AM

It has become more important to entertain then persuade.  We are moving out of a sales generation and into a generation of giving.

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Topics: production, tips, marketing, video, video marketing

The Making of Bullet Bride Part 4: The Structure

Posted by Ik Jagait on Jul 31, 2017 10:04:00 AM

We really wanted to make sure that Bullet Bride was structurally sound. One way to achieve that was to introduce all of the elements of the story early on so that everything took place afterwards could be tied to the beginning, and nothing felt like a random add-on. Here are some examples of that:

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Topics: video production, video, bullet bride

I Hate Hollywood Trailers.... Nowadays.

Posted by Palvinder Jagait on Jul 24, 2017 12:54:14 PM

For some reason in the past few years, Hollywood movies have started giving away every plot point that's in their movies... IN THE GODDAMN TRAILERS. Every trailer has become a minefield; if you go too far into a trailer, you will see the entire movie in sequential order. This will include all the best plot twists, character arches, action sequences and surprises. You don't even have to see the movies anymore! They'll take you deeply through every emotion by the end of the 3 minutes... you'll feel excited, shocked, scared, sad, intrigued and by the end of it you'll have grown as a person... leaving you no urges to watch the actual movie.

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Topics: experience, production, marketing, video

The Making of Bullet Bride Part 3: The Point

Posted by Ik Jagait on Jul 6, 2017 9:05:00 AM

There have been many great movies made with a clear message in mind. Crash (2004) for example, was about racial awareness, and Traffic (2000) was about the failure of the drug war.

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Topics: Insider, video, bullet bride

Bring Some Edginess Into Your Marketing

Posted by Ramandeep Sidhu on Jul 5, 2017 1:56:51 PM

Edginess is the new "HOT" in marketing, whether you get a little edgy or a lot.   

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Topics: guide, marketing, video, video marketing

The 3 Philosophies of Writing a Story

Posted by Palvinder Jagait on Jul 4, 2017 9:46:00 AM

There are 3 main theories to writing a story... Tunneling it, Mapping it or Basing it. Let's discuss.

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Topics: production, guide, video

The Making of Bullet Bride: Part 2 | Cast

Posted by Ik Jagait on Jun 12, 2017 12:47:15 PM

In June 2016, we began holding acting practice sessions with some of our favorite actors that we had previously worked with. Each time we held one of these sessions, there was an energy and excitement in the room that we knew was gonna give birth to something special. That something special turned out to be Bullet Bride. Here's a little bit about each of these Playground All-stars:

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Topics: production, video, bullet bride